This Is A Custom Widget

This Sliding Bar can be switched on or off in theme options, and can take any widget you throw at it or even fill it with your custom HTML Code. Its perfect for grabbing the attention of your viewers. Choose between 1, 2, 3 or 4 columns, set the background color, widget divider color, activate transparency, a top border or fully disable it on desktop and mobile.

This Is A Custom Widget

This Sliding Bar can be switched on or off in theme options, and can take any widget you throw at it or even fill it with your custom HTML Code. Its perfect for grabbing the attention of your viewers. Choose between 1, 2, 3 or 4 columns, set the background color, widget divider color, activate transparency, a top border or fully disable it on desktop and mobile.

Marketing & Branding

/Marketing & Branding
23 01, 2017

Skyrocket Your Marketing

By | January 23rd, 2017|Marketing & Branding, Sales & Networking|

Launch your business with intelligent marketing Marketing is key to a successful business. Nothing happens until you sell something. But many of us don't like the idea of selling. How do you win new business and make more sales? Learn how to attract, acquire and [...]

18 01, 2017

Cold Calls for Selling

By | January 18th, 2017|Marketing & Branding, Sales & Networking|

Cold Calls for Business Cold calling business prospects with whom no previous contact has been made might generate new business. But it doesn't make for an enjoyable way for you to do business. I am not totally against cold-calling, but there must be a purpose. [...]

17 01, 2017

Prospecting for Business

By | January 17th, 2017|Marketing & Branding, Sales & Networking|

Prospecting for more business sales We all want to increase business. So, we establish a marketing strategy to put ourselves in a position where prospects buy from us. But what makes a good quality prospect? A prospect has a need or can be convinced of [...]

14 12, 2016

Marketing Analytics

By | December 14th, 2016|Marketing & Branding, Pricing & Value, Sales & Networking|

Your business success is in the marketing percentages Much of commerce is about pricing. The economic theory on pricing is about scarcity. Scarcity, by nature, dictates that there can be little to no easy substitutes. The internet has opened up a whole new world of [...]

9 12, 2016

Marketing Wisdom Book Hits Record Price

By | December 9th, 2016|Marketing & Branding, Pricing & Value|

Professional Services Marketing Wisdom has hit an all-time high on Amazon Books. $153.17 USD for a new copy and $150.02 USD for a used book. That's $205.58 AUD for a new copy of my paperback. If you'd like to purchase it for the more reasonable [...]

23 11, 2016

Talk about customer needs

By | November 23rd, 2016|Customer Service, Marketing & Branding|

What are you talking about? Politicians talk a lot. They talk too much and do too little. When they step in front of a microphone, it gets even worse. They talk a lot more about nothing much actually, with no genuine intent to back up [...]

7 11, 2016

Who has more?

By | November 7th, 2016|Marketing & Branding, Sales & Networking|

Election polls are meant to describe what will happen when people finally get to vote. But on the day, some people stay home and choose not to vote. Others who were intending to abstain feel motivated to make their voice heard. These two variances can [...]

24 10, 2016

The business of client relationships

By | October 24th, 2016|Marketing & Branding, Sales & Networking|

Keeping a client is still cheaper than getting a new one While consulting to a legal firm on how to improve their pricing and marketing strategies, they asked if I could recommend a keynote speaker for their annual conference. “Me.” “Oh, come on Ric, you’re [...]

20 10, 2016

Sales is not a dirty word

By | October 20th, 2016|Marketing & Branding|

Everybody is selling something. The accounting department is selling efficient accounting systems that please customers and suppliers. Receptionists are selling first impressions. Cleaners are selling a pleasant work environment. The question is: what do you believe you are selling? Those of us in professional services [...]

7 10, 2016

Doing it tough!

By | October 7th, 2016|Marketing & Branding, Sales & Networking|

You think you're doing it tough Originally published on Ric Willmot's Blog 13 January 2012 On Wednesday evening we ventured to Mon Repos excitedly anticipating the chance to observe up close the laying of eggs by loggerhead turtles. Mon Repos is where these majestic marine [...]

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