Gain a competitive advantage by providing excellent service The quality of a product is good if it meets or exceeds our expectations. The quality is poor if the opposite is the case. As consumers, we are often disappointed. Our expectations are not met and we [...]
No.229 — Disapproval In Australia, it is called "tall poppy syndrome." It is the culture where people who have achieved some raised status are resented, "cut down to size," or criticised because they have been classified as better than their peers. They receive disapproval from [...]
No.228 — Problems Every day brings its challenges. Dealing with absent staff, overdue payments, unreliable vendors, disruptive union organisers, technology failures, cash-flow problems, and more. Dealing with all these problems is annoying, difficult, and emotionally draining. Every day also brings highlights and bonuses. An individual [...]
The Ultimate Executive Learning Event I have designed the Ultimate Executive Learning Event. A long weekend (Friday evening to Sunday afternoon) with a group of 5 plus me, Ric Willmot discussing business, philosophy, globalisation, work/life balance, and whatever else takes your interest. You will be [...]
Ric Willmot at CPA FIJI Congress Talk Business examines why the role of a mere accountant has evolved from purely number crunching in a changing work environment. Media Press Conference at 2013 CPA FIJI Congress.
Stop the hunt for new customers New business isn't something you hunt. It's what happens while you're immersed in serving your customer. Audience engagement is strongest when you go beyond customer service and embrace the philosophy of customer relationship. Selling without selling is the future [...]
How can a customer measure your value? How can a potential customer measure your value? What information do they need to determine if they are making a wise investment by buying from you? What metrics or value units can you offer that will demonstrate to [...]
No.227 — Representation Are you cheering the people or are you cheering the representation? The representation is the symbol, logo, mascot, flag, icon, etc. The support for these representations, can be and usually is, tribal. The Spartan's Basketball Team won the Queensland League for 2017. [...]